Welcome to Unleash Lead Generation Success by CB Media Video Production. Tap in for the latest video marketing industry news, tips, ideas and insights from the CB Media’s team.
How To Maximize Your Leads And Brand Impact With Effective Video Strategies
Today, I’ll show you how to boost your sales and brand awareness by using video with other marketing tools.
As you know, video has emerged as a powerful tool in marketing. But, it shouldn’t be the sole focus of your marketing strategy.
Many of our clients use video to support their main message and increase engagement. Instead of letting it take over their content.
Get the Competitive Edge: Video Insights & Trends
Did you know that the average user spent 88% more time on a website with video content? This is in comparison to websites without video content (Source: Forbes)
Websites with video content see an 88% increase in user time spent. This shows that video boosts engagement. This suggests that adding video can improve user experience. It may also increase conversion rates.
If you haven’t yet leveraged the power of video on your website, now might be the perfect time to start!
Integrating video for promotion or employer branding and recruitment, can enhance your outreach.
Simple Hack To Unlock More Video Views
To engage your audience and build trust, your target audience needs to see your video first. A good title can make all the difference and is key to capturing attention.
Indeed, to enhance video views, selecting the right title is crucial.
Consider what your keywords might be and how they align with your content.
Remember, Search Engine Optimization isn’t just for written content; it applies to videos as well. Make sure your video’s title, description, and tags are optimized for your target search queries.
By taking these steps, you’re positioning your videos to reach a broader audience. And create a more significant impact.
Many platforms offer tools and features that can help with this. Those platforms include: YouTube, Vimeo, Facebook, LinkedIn, Wistia, WordPress (for self-hosted videos).
To your success,
Warmly,
Cynthia
P.S. Do you want help with your next video production project? Click here to schedule a call with us, we’ll always be there for you.
Have a wonderful day!